Futurist. Trends

Based: Johannesburg

Going Global: Globalisation is a reality and companies all over the world are increasingly considering emerging markets as their primary source of new business.  New entrants from abroad will eventually challenge companies operating only in the local market.  With stellar economic growth taking place across Africa, therefore, South African companies are increasingly considering expanding their operations to other countries.  However, a bold move into unknown territory can put great strain on the local operation and introduces many unforeseen risks.

In Going Global, Guy Lundy builds on research that he has conducted into lessons learnt by 15 leading South African companies that have developed a multinational presence and offers valuable insight into how best to approach the process of international expansion.

Africa: The Rescramble – Africa’s history is a long and fascinating one, but its future is shaping up to be even more interesting. During the ten years in which The Economist magazine moved from a cover story entitled “Africa: The hopeless continent” in 2001 to one entitled “Africa Rising” in 2011, interest in the last frontier of global business opportunities has skyrocketed. Uncertainty about the future of the continent still abounds and the complexity of such a vast area consisting of 54 countries is not easy to digest. Through his behind the scenes knowledge of the continent and his ongoing contact with leading figures, Guy Lundy is able to present an idea of what opportunities exist, where they can be found, and how to avoid the risks that can trip you up.

South Africa and the World: 2020 and beyond – Guy Lundy takes a look at what is happening in the world, on the continent of Africa and in South Africa and considers how the major trends affecting us at each of these levels can impact your business in the short, medium and long term. Threats and opportunities can both be turned into business prospects. Guy helps his audience see how innovations develop and how the continuous reinvention of the global system can provide your business with the chance to go from strength to strength over the next 5-10 years.

The Business of Cities – A major global trend taking place around us right now is the shift in both economic and political power from nations to cities and regions. In 2007, for the first time since cities first appeared some 5000 years ago, the world’s population tipped over from being predominantly rural to more than 50% urban, and the United Nations estimates that 70% of us will live in cities by 2050. This worldwide urban growth presents businesses with massive opportunities and significant challenges. Those businesses that ignore this trend will be left behind. Based on his experience in running the urban business think tank Accelerate Cape Town, Guy Lundy looks at the way in which the world of cities is developing and what opportunities exist for your business in this urban world over the coming decades.

Guy Lundy is a sought-after keynote speaker, facilitator and MC with fifteen years of experience in presenting, facilitating, and strategy consulting. He has presented to audiences in 18 countries on 5 continents is a qualified futurist and experienced scenario planner, with a Masters degree in Futures Studies, and he is the author of two books about the future of South Africa. He has worked with some of Africa’s most highly regarded scenario planners, such as Clem Sunter, and shared platforms with some of its most well-known business leaders.
Having lived and worked around the world and come back home, Guy is passionate about the future of Africa and the business opportunities presented by the continent’s dramatic growth story.
Let Guy Lundy infuse your next conference, function or strategy session with real world insights into what the future holds for Africa and South Africa. You will come away enriched, inspired and motivated to do more.

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